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September 11, 2012 11:13 pm GMT
Salesforce.com is a major force in the CRM space (it even managed to nab CRM as its stock ticker when it went public on the NYSE) for the trailblazing they have done in taking enterprise services into the cloud. It's also made a big effort to acquire new services to incorporate them into its platform (the biggest of late being Buddy Media for $689 million). But today, at TC Disrupt, Marc Benioff also laid out some detail about how it is also launching a bunch of products that incorporate features from some of the most disruptive startups.Salesforce has developed or is developing an Asana competitor, a Box competitor and an Okta competitor. Are you trying to kill off all these startups, moderator Mike Arrington asked him? It's not exactly like that, Benioff said. "Our industry is not about The Hunger Games," he said. "I don't look at business as a zero sum game. It's about delivering value to customers, to give value back to customers."
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/dYwnM1d9MQk/
Salesforce Wants To Kill Asana, Box And Okta? CEO Benioff Says Its Not About The Hunger Games
Salesforce.com is a major force in the CRM space (it even managed to nab CRM as its stock ticker when it went public on the NYSE) for the trailblazing they have done in taking enterprise services into the cloud. It's also made a big effort to acquire new services to incorporate them into its platform (the biggest of late being Buddy Media for $689 million). But today, at TC Disrupt, Marc Benioff also laid out some detail about how it is also launching a bunch of products that incorporate features from some of the most disruptive startups.Salesforce has developed or is developing an Asana competitor, a Box competitor and an Okta competitor. Are you trying to kill off all these startups, moderator Mike Arrington asked him? It's not exactly like that, Benioff said. "Our industry is not about The Hunger Games," he said. "I don't look at business as a zero sum game. It's about delivering value to customers, to give value back to customers."Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/dYwnM1d9MQk/
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