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September 7, 2012 05:52 pm GMT
The rise of native apps as the primary medium for mobile content is a trend that shows no signs of slowing down at the moment -- if anything, it's growing, with smartphone-wielding consumers in the U.S. recently tipping to using more native apps than mobile web sites for their information/games/video fixes. But that also belies a secondary trend: support and functionality for HTML5, the markup language (not-quite standard) for feature-rich mobile web content, continues to grow.This two-track approach, and the pros and cons of each, is the subject of the latest report from the French analyst house faberNovel, on HTML5 and how to rethink web strategy. It's embedded below.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/9AYiDWQcJmk/
Everything You Always Wanted To Know About HTML5* (*But Were Afraid To Ask) [Slides]
The rise of native apps as the primary medium for mobile content is a trend that shows no signs of slowing down at the moment -- if anything, it's growing, with smartphone-wielding consumers in the U.S. recently tipping to using more native apps than mobile web sites for their information/games/video fixes. But that also belies a secondary trend: support and functionality for HTML5, the markup language (not-quite standard) for feature-rich mobile web content, continues to grow.This two-track approach, and the pros and cons of each, is the subject of the latest report from the French analyst house faberNovel, on HTML5 and how to rethink web strategy. It's embedded below.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/9AYiDWQcJmk/
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