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August 20, 2012 09:05 pm GMT

LaunchRock Acquires Giftiki, Collaborative Gifting Service To Shut Down

LaunchRockAnnouncement-Gif-SmallerStartup launch service LaunchRock just announced that it has acquired Giftiki, a startup that allows friends to pool their money to buy more valuable gifts.The financial terms aren't being disclosed, but LaunchRock co-founder and CEO Jameson Detweiler tells me that the Giftiki service will be shut down. Judging from the tongue-in-cheek press release, this sounds like a classic acqui-hire, with LaunchRock acquiring the company for its team, not its product.

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