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August 17, 2012 07:13 pm GMT
This is a guest post by Lloyd Gofton, managing Director or Liberate Media.Engaging with your target audience through social media is one of those actions often pushed to the bottom of the pile for start-ups, or even worse, it is assumed that social communications will be covered by the knowledge of existing team members. Unfortunately that rarely turns out to be the case.If you havent developed a plan for social, you may be leaving the communication of your product, conversations with your customers/potential customers, and potential investors, to chance.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/nBOMqy4y9-M/
Social Comms For Start-Ups The Myths And Realities
This is a guest post by Lloyd Gofton, managing Director or Liberate Media.Engaging with your target audience through social media is one of those actions often pushed to the bottom of the pile for start-ups, or even worse, it is assumed that social communications will be covered by the knowledge of existing team members. Unfortunately that rarely turns out to be the case.If you havent developed a plan for social, you may be leaving the communication of your product, conversations with your customers/potential customers, and potential investors, to chance.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/nBOMqy4y9-M/
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