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August 8, 2012 08:19 pm GMT

EMarketer: 26% Of U.S. Consumers Access Social Networks On Mobile Today, Facebook 85% Of That

Image2 for post Details On The Upcoming New Facebook iPhone App. Now With Events!Figures out today from eMarketer estimate that in the U.S., just under 82 million consumers, or 26% of the population,will access social networks from their phones this year, rising to nearly 117 million by 2014. But if you are a social networking startup that sees that low-penetration figure as an opportunity, be aware that at the moment Facebook has all but cornered the market, and that the market is slowing down. Facebook today accounts for 85% of all mobile social networking activity, and that proportion is only growing: eMarketer projects that Facebook will account87.4% by 2014 -- orfour out of every 10 mobile users and nearly two-thirds of smartphone users.Meanwhile, growth in social network on mobile is slowing right down, from 50% in 2011 to 18% by 2014.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/UM98jqaRJMc/

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