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August 4, 2012 07:00 pm GMT
Dear Yahoo!,Ive redesigned your website (five sites, actually) and Id like to get your opinion.Across five properties -- Homepage, Screen, OMG, Flickr, Music -- Ive removed 4 square banner ads, 2 wide rectangles, 2 text ads, and an interruptive preroll. Ive replaced those traditional ads with content-based ads that are entirely native to each sites user experience -- promoted videos, promoted playlists, promoted trends, promoted images, and promoted articles.The kicker? Im confident you could pull this off without having an impact on long term advertising revenue.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hlIDcGG_ugc/
Dear Yahoo, I Redesigned Your Website (And Took Out 512,240 Pixels Of Banner Ads)
Dear Yahoo!,Ive redesigned your website (five sites, actually) and Id like to get your opinion.Across five properties -- Homepage, Screen, OMG, Flickr, Music -- Ive removed 4 square banner ads, 2 wide rectangles, 2 text ads, and an interruptive preroll. Ive replaced those traditional ads with content-based ads that are entirely native to each sites user experience -- promoted videos, promoted playlists, promoted trends, promoted images, and promoted articles.The kicker? Im confident you could pull this off without having an impact on long term advertising revenue.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hlIDcGG_ugc/
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