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July 31, 2012 07:00 pm GMT

Sprout Social Releases Queue and ViralPost To Help Clients Better Reach Their Audience

s2_5_splashSprout Social, a social management and publishing tool suite, released Sprout Queue and ViralPost today, estimating that the new features will help brands increase engagement with social content by 30-40%.Sprout, founded in 2010, offers users tools for social media monitoring and engagement, a smart inbox that combines social feeds, collaborative tools and analytics, among other features. CEO Justyn Howard tells me the company, which counts Nike, McDonalds and Yahoo among its more high-profile clients, is known for its simple user interface and collaborative style.

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