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Romney to Announce VP Through an App. Wheres the Innovation?
Mitt Romney's campaign released a mobile app, named "Mitt's VP," early Tuesday morning. On its surface, the app has a single purpose: Users who register by giving their personal information to the campaign will get a push notification the moment Romney announces his long-awaited choice for vice presidential candidate and will be encouraged to share the news with their social networks.
Immediately upon the app's release, political reporters across the country downloaded the app -- guaranteeing the rest of the country will find out about the choice more or less immediately, whether they've installed the app or not.
The registration process reveals the true purpose of the app: It's a…
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More About: 2012 presidential campaign, Mitt Romney, Mobile, Music, Politics, US, barack obama
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