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July 30, 2012 09:00 am GMT

How Big Companies Are Becoming Entrepreneurial

skunkworksEditors note:Dan Schawbel is the managing partner ofMillennial Branding, a Gen Y research andmanagement consulting firm. He is also the author of Me 2.0and was named to the Inc. Magazine 30 Under 30 list in 2010. Subscribe to his updatesat Facebook.com/DanSchawbel.You probably believe that big companies are anti-entrepreneurial because you assume they are slow growth dinosaurs that resist change, but history teaches us otherwise. Corporations have been run entrepreneurship-type programs for many years, like the fabled Lockheed Martin Skunk Works" --a small group of employees working on revolutionary products such as famous aircraft designs including the U-2 and SR-71 Blackbird. Even today, some companies still refer to these projects as skunkworks projects.

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