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July 25, 2012 08:25 pm GMT
Once upon a time, we were told that markets are "conversations". But that's all changed. At least if you listen to Jeremiah Owyang, a much respected "Internet Analyst" at the Altimeter Group. As Owyang explained to me when he came into our San Francisco studio, today's Internet is now in what he calls its third "optimization" phase in which the online conversation has been replaced by hyper-targeted ads from companies like Google and Facebook. Indeed, Owyang told me, the big online battle today is between Facebook and Google over how our data will be controlled and leveraged.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OvoS2eWQisA/
Keen On Jeremiah Owyang: Why The Internet Is No Longer A Conversation [TCTV]
Once upon a time, we were told that markets are "conversations". But that's all changed. At least if you listen to Jeremiah Owyang, a much respected "Internet Analyst" at the Altimeter Group. As Owyang explained to me when he came into our San Francisco studio, today's Internet is now in what he calls its third "optimization" phase in which the online conversation has been replaced by hyper-targeted ads from companies like Google and Facebook. Indeed, Owyang told me, the big online battle today is between Facebook and Google over how our data will be controlled and leveraged.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OvoS2eWQisA/
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