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July 24, 2012 06:42 pm GMT

Tech Startups Cash in on Presidential Race




It's the politics of the new-school: digital startups are turning handsome profits by helping campaigns connect with voters through technology.

Agencies that provide digital services -- everything from building an easy-to-navigate website to using digital voter files to targeting specific groups of voters via the web -- are making millions during this year's political season, according to a report from Bloomberg.

The most well-known digital political agencies -- Targeted Victory (a Republican outfit), Blue State Digital and Bully Pulpit Interactive (the top Democratic digital machines) -- have raked in at least $46 million from political candidat…
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More About: 2012 presidential campaign, Mitt Romney, Politics, US, barack obama


Original Link: http://feeds.mashable.com/~r/Mashable/~3/EJUBTKPVplI/

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