Facebook, Google Less Trusted Than Your Grocery Store [STUDY]

U.S. adults trust their grocery store with their personal information more than they do Facebook. Thats according to a survey released Friday by location-based marketing firm Placecast, conducted online by Harris Interactive.

According to the survey customers trust grocery stores with their personal information more than they trust Facebook, Amazon, Google or their cellphone provider.

According to the survey, 81% of consumers were comfortable with grocery stores using information about past purchases to give you coupons tailored to your shopping needs. But only 33% of respondents were comfortable with Facebook using profile information to target ads specifically for you.

While o…
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