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July 19, 2012 01:56 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/jlmkIlvvsMo/
Bass Fishing Startup Mystery Tackle Box Hopes To Reel In Chunk of $45 Billion Industry
And now, we interrupt our regularly scheduled programming of mobile and social startups to bring you an urgent and breaking news announcement: a bass fishing startup.Mystery Tackle Box, which launched last week, is an online subscription service that sends customers 3-5 unique lures per month. Customers can sign up for month-to-month for $15 per, or commit to as long as a full year at a lowered $13.75 per month. With around 200 subscriptions, the company has generated $3,000 in revenue in their first week with little to no marketing.Why is it important?Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/jlmkIlvvsMo/
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