More Americans Are Using Mobile Phones While Watching TV

Thanks to the growth of smartphone adoption, about half of the U.S. mobile phone owners use their devices while watching TV, a new study suggests.

According to a Pew Internet & American Life Project report, cellphone users not only look up information online in real time and keep themselves occupied during commercials via their handheld devices, they are also interacting with friends.

About 23% of cellphone users send text messages to others watching the same show in a different location. Other popular "connected" activities include looking up information mentioned on TV (20% have done so in the last 30 days), posting comments online about a show (11%), playing on phones during com…
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