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Facebook Likes Inflated by Fake Accounts [REPORT]
Facebook is plagued by fake spam accounts that are inflating the number of "Likes" for brand Pages, according to a BBC investigation.
To probe the matter, the British news organization set up a Facebook Page for a made-up company with no products called Virtual Bagel. Shortly after creating the Page on July 4, the account netted more than 3,000 "Likes." The BBC then perused the profiles of those fans and found a disproportionate number from Egypt and the Philippines. Among them: A Cairo-based fan who called himself Ahmed Ronaldo and claimed to work for Real Madrid.
The article also quotes a social media marketing consultant named Michael Tinmouth, who ran a similar probe on behalf of…
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More About: Advertising, Facebook, spam, trending
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