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July 11, 2012 08:07 am GMT

Glam Upgrades Social Network Builder Ning With Premium Ads, Mobile Web, And A VIP Version

glam logoGlam Media is announcing a flurry of new features today centering around Ning, the social network building service that it acquired last year. Collectively, they give some sense of what Ning looks like once it has been integrated into Glam's business and products.Since Glam is primarily an ads business, perhaps the most important change is the fact that Ning creators can now run Glam ads in their community. Previously, if you had a network on Ning and you wanted advertising, you were mostly on your own. (In fact, Glam CEO Samir Arora says there were already two Ning networks had decided on their own to join Glam's advertising program.) Now, assuming you fit into one of the company's ad verticals, you can start monetizing in a more serious way, by running premium advertising from the network.

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