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July 10, 2012 03:03 am GMT

Taco Bell Introduces Edible QR Codes




We've seen a website made of bacon, so I guess it shouldn't be a surprise that someone has now come up with an edible QR Code.

As this video demonstrates, the minds at Taco Bell have spawned a QR code made of lemons and avocados. The effort is for Taco Bell's new Cantina Bell menu, which includes gourmet-ish items from chef Lorena Garcia. The codes are running in print ads in US Weekly and People. As one YouTube wag notes, the chain is "really thinking outside the guacs."

[Via Adweek ]

More About: Advertising, Marketing, QR Codes, taco bell


Original Link: http://feeds.mashable.com/~r/Mashable/~3/xdLmHjl7IUk/

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