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July 2, 2012 11:45 pm GMT

5 Ways to Monitor Your Brands Effectiveness




Building a brand isnt solely about numbers and figures. Its about attracting an audience that will be an asset throughout your brands lifetime. Unfortunately, for a brand to be successful today, it has to distinguish itself amid the noise of thousands of others vying for attention on the same platforms.

SEE ALSO: 5 Strategies for Marketing on the iPad

With venues like Twitter and Facebook already flooded with brand marketers, how can you ensure that any outreach you do on behalf of your brand is actually working? Here are five ways to measure and monitor your brands effectiveness online.

1. Are You Engaging Your Fans?
Marketing is no longer about shouting in a cr…
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More About: brand marketing, contributor, features, Marketing, online marketing


Original Link: http://feeds.mashable.com/~r/Mashable/~3/sJFfSLa2_Yc/

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