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June 28, 2012 09:01 pm GMT

Murdoch Says Separated News Corp Publishing Biz Will Push Even Harder On Charging For Content

murdochOld media, some think, is headed for the graveyard, and they'll be damned if it takes young and cool new media with it. But it ain't dead yet, and some growling comments made today by Rupert Murdoch, the CEO and chairman of News Corp., underscored how it will continue to keep on ticking for some time still.In a conference call today to discuss the confirmationthat News Corp. will, in fact, split its empire into two businesses -- entertainment/media and print/publishing -- Murdoch sounded out to quiet the "naysayers" that think the board is concerned about the long-term fortunes of publishing, and therefore is cutting the business off. "This could not be further from the truth," he said. "People will pay for news. It is the most valuable commodity in the world." He pointed out that the charging models for newspapers and apps are working, "And we are going to push them even harder."

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