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June 28, 2012 01:48 am GMT

Exclusive: Foodspotting Teams With The Melting Pot To Allow People To Take Pictures Of Cheese

Screen Shot 2012-06-27 at 5At TechCrunch we like to get the rest of the story. That's why we go in-depth, hard-hitting, and close to the ground. Nowhere is that clearer than in this hardcore, hardball, and soft cheese interview with the folks from the Melting Pot, a popular fondue (from the French "What do we do with this old cheese? Melt it?") restaurant that may or may not be in your general vicinity.The Melting Pot has teamed up with Foodspotting.com, a popular site for spotting food, and, like a tempest-tossed couple engulfed by a sea of hot broth, both companies are clawing their way back into the public conciousness by offering a $100 gift card to lucky foodspotters who deign to spot their fondue. I'm not exactly sure how the contest works (presumably you take pictures of whatever fell into your gruyere) but $100 is nothing to sneeze at nor would you want to because sneezing into fondue can make quite a nasty sort of conglomerate.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/3Ehng6wzihg/

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