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June 27, 2012 09:00 pm GMT

NPD: 70% Of Consumers Now Watch TV On Non-TV Devices; PCs Reign Supreme

tv ipadSome well-timed research out from NPD, just in time for Google gearing up for its I/O event, where it is announcing news about Google TV, new wireless devices and Android. The researchers say that TV consumption on devices other than TVs has more than doubled in the last year in the 14 markets that it surveys, with 70 percent of consumers now saying they watch video on devices other than TVs. The device leading the charge -- or change, as the case may be? PCs, with tablets still accounting for less than 15 percent of TV consumption.TV, meanwhile, still ranks as the single most-used device for watching television, accounting for the other 30 percent of TV viewing.

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