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June 26, 2012 03:21 am GMT

If Everyone Got Their BBC Fix Through Netflix, Could It Wipe 80% Off BBC Worldwides Revenues?

bbcww imageThe VoD service Netflix has been leading a charge for consumers to watch more on-demand, digital video -- with its service aggregating TV and film content from a number of media players now attracting more than 25 million subscribers, and bringing new audiences to that content. But just how much of an impact on traditional, physical sales are digital companies like Netflix making if they were to grow even further?Quite a lot, it seems.According to one account of a presentation made last Friday byDan Heaf, EVP and managing directorof digital forBBC Worldwide(the BBC's commercial arm), Heaf reportedly said that if everyone got their BBC content via services like Netflix at its current subscription rates -- the equivalent of $7.99 or 5.99 per month -- it could wipe out 80 percent of BBC Worldwide's revenues. To be clear, the BBC, which didn't invite media to the event, has denied the percentage. But it does admit that its digital business is less profitable and generates less revenues for it right now as they transition away from more traditional forms of media, and that is driving the company to find news ways to grow that digital business:

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/HOPTPFN_Uvw/

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