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June 25, 2012 12:00 am GMT

Fit Of Passion Lets You Buy Jeans Online That Fit

Screen shot 2012-06-24 at 11.54.47 AMBack at the Startup Alley at TechCrunch Disrupt New York this year, we discovered an awesome Israel-based startup called Brayola, which uses bras that ladies already own to help them find perfect-fitting bras online. But it would appear that a similar idea has been executed in a much more gender-blind and mainstream form. Fit Of Passion, a company we met at the Philly TechCrunch Mini Meetup, uses information you put in about jeans you already own to help you find and buy jeans online that actually fit.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/xiowJ6QMeyI/

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