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June 21, 2012 04:19 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/ACrAva6VfBg/
Android Is the Top Brand Among LGBT Consumers [STUDY]
Android is the best-perceived brand among the gay community, but iPhone is not far behind, according to a new survey.
YouGov polled 5,000 consumers a day during a recent 12-week period and culled responses from those who identified themselves as gay, lesbian or transgender (about 5.25% of a total of 300,000 consumers.) The result was a resounding win for Android, a brand that didn't even make the list last year, when YouTube took the top prize. Apple's iPhone was number eight on 2011's rankings.
The complete list:
YouGov BrandIndex's measurement is based on a 100 to -100 scale and is compiled by subtracting negative feedback from positive. A zero score means equal positive and…
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