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June 6, 2012 06:39 am GMT

Mobile Advertising: The Ins and Outs of Striking a Deal

In Mashable's new video series, Behind the Launch, we're taking cameras behind the scenes at Vungle, an in-app video advertising startup. New episodes air every Monday and Wednesday, but we're running bonus footage throughout the series to provide a deeper look into the startup experience. This week on Behind the Launch, the Vungle team met with gaming company ngmoco. The ngmoco rep discusses the targeting abilities he'd like to see in mobile gaming advertising, and the two parties discuss what a potential partnership and what that might entail.Check out the extended footage above, and join the conversation on Twitter, #BehindTheLaunch. Zain… Continue reading...

Original Link: http://feeds.mashable.com/~r/Mashable/~3/bRZTzbLEd0c/

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