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May 31, 2012 09:25 pm GMT
What once you had to use or pay for outside software to do, Facebook now offers for free. Facebook today rolled outPage administrator permissionsand post scheduling. The two critical marketing features were previously only available in third-party Page management products like Buddy Media and Vitrue, which are fetching big acquisition prices in part because of these service.Roles let a Page owner assign publishing, advertising, or analytics privileges to team members and service providers without giving them total control. Scheduled posts lets marketers push out a steady stream of messages to the news feed, day and night.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/bk33xrX4U8w/
Facebook Chips Away At Marketing Providers By Adding Native Page Admin Roles and Scheduled Posts
What once you had to use or pay for outside software to do, Facebook now offers for free. Facebook today rolled outPage administrator permissionsand post scheduling. The two critical marketing features were previously only available in third-party Page management products like Buddy Media and Vitrue, which are fetching big acquisition prices in part because of these service.Roles let a Page owner assign publishing, advertising, or analytics privileges to team members and service providers without giving them total control. Scheduled posts lets marketers push out a steady stream of messages to the news feed, day and night.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/bk33xrX4U8w/
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