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May 30, 2012 05:13 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DrhKbQm3t4M/
An $800M Buddy Media Acquisition Would Be Worth 8X Its Current Revenue
Salesforce.com is acquiringBuddy Media, in the largest social marketing acquisition to date, according to sources close to the company are confirming.AllThingsD reported earlier todaythat Salesforce is getting close to a deal for more than $800 million, and we'd heard acquisition rumors too, though Buddy Media declined to comment. Now our sources say the price is considerably higher, more in the neighborhood of $1 billion.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DrhKbQm3t4M/
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