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May 25, 2012 08:56 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/a3WcFa-0Z1o/
Loyalty Startup Belly Hits 1 Millionth Check-In; Active Merchants Say Belly Check-ins Top Foursquare
Belly, the Chicago-based loyalty platform which just closed its $10 million Series B from Andreessen Horowitzearlier this month, is today announcing a pretty significant milestone: its 1 millionth check-in. The startup allows customers to check-in to a location using a physical loyalty card or mobile app which they scan via a consumer-facing iPad installed at point-of-sale. By doing so, customers collect points that can later be redeemed for unique rewards tailored specifically for the business in question.The company has been growing fast, and CEO Logan LaHive tells us that in some of Belly's locations, there have been more Belly check-ins within its first month of being up-and-running, than the total number of Foursquare check-ins the business has seen to date.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/a3WcFa-0Z1o/
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