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May 22, 2012 03:16 am GMT
After weeks of speculation, online video distributor Machinima announced Monday that it has closed a $35 million funding round led by Google, which also included existing investors Redpoint Ventures and MK Capital. The new financing comes as Google's YouTube has been investing heavily in bringing in all sorts of new original programming. The Machinima network is the largest single page view generator for YouTube, with more than 1.6 billion video views in the month of April. And YouTube is an invaluable partner for Machinima, as it is the company's primary distribution and monetization platform. With the funding, Machinima says it will invest in content and global sales, as well as international expansion and distribution.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/A7wPcKShTJ8/
Machinima Gets $35M In Funding, Led By Google
After weeks of speculation, online video distributor Machinima announced Monday that it has closed a $35 million funding round led by Google, which also included existing investors Redpoint Ventures and MK Capital. The new financing comes as Google's YouTube has been investing heavily in bringing in all sorts of new original programming. The Machinima network is the largest single page view generator for YouTube, with more than 1.6 billion video views in the month of April. And YouTube is an invaluable partner for Machinima, as it is the company's primary distribution and monetization platform. With the funding, Machinima says it will invest in content and global sales, as well as international expansion and distribution.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/A7wPcKShTJ8/
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