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May 17, 2012 08:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5js4Gjl3qUE/
Eduardo Saverin Backs Mobile Wallet Contender Crowdmob
Eduardo Saverin may no longer be a U.S. citizen. But that's not stopping him from investing in American companies.In fact, he just closed a deal. He's backing Crowdmob, a startup that's blending app promotion with discounts from local merchants. The startup's long-term ambition is to play in the mobile wallet space, where phones may eventually become a mainstream way of paying for real-world goods and services. (That is, if they can become easier to use than a credit card or cash.)The company, which already took some earlier seed investment from Andreessen Horowitz, has a couple products up its sleeves. One is something they're calling 'Appy Meals,' which combine a paid app for free with a discount on a real-world good like the Starbucks Frapuccino below. It kind of mimics the way you'd buy a hamburger and a get token toy, except that toy is now a digital one like a game.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5js4Gjl3qUE/
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