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April 26, 2012 04:35 pm GMT

Ikea Reveals A Cute Cardboard Digital Rangefinder Camera

300225041_33f0aa7127b0Ikea is seemingly getting serious about consumer electronics. First there was the new home theater line and now a digital camera. But the two are slightly different. The disruptive HDTV system, UPPLEVA, is a serious entry into a stale market. The digital camera is, well, cardboard. And cheap. But still awesome.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/AfiAFB2JOd4/

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