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April 19, 2012 12:53 pm PDT
Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/UPBMtPr3nnA/the-science-of-the-cinnamon-ch.html
The science of the Cinnamon Challenge
Last week, lost in a haze of book tour, I found myself at brunch with several friends who were talking about a YouTube meme I'd entirely missed—people attempting to eat whole spoonfuls of cinnamon and failing miserably. (Warning, the video ends in tears and heaving.) While others wonder "why?" or, perhaps, "why not?", we here [...]Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/UPBMtPr3nnA/the-science-of-the-cinnamon-ch.html
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