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April 12, 2012 04:20 am GMT

Flower Subscription Service H.Bloom Raises $10 Million

hbloom_logoSubscription flower delivery Service H.Bloom, which once described itself as the 'Netflix of Flowers,' raised a $10 million Series B funding round today. The investment was lead by Shasta Ventures with the participation of a number of existing VC funds and angel investors, including Battery Ventures, Thomas Lehrman of Gerson Lerhman Group, and ShoeDazzle's Brian Lee. Shasta's Sean Flynn is also joining the H.Bloom board. In total, including this round, H.Bloom has now raised $18 million.

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