Your Web News in One Place

Help Webnuz

Referal links:

Sign up for GreenGeeks web hosting
April 9, 2012 07:00 am GMT

Hooking Users In 3 Steps

Screen Shot 2012-04-05 at 1.49.04 AMThe truly great consumer technology companies of the past 25 years have all had one thing in common: They created habits. This is what separates world-changing businesses from the rest. Apple, Facebook, Amazon, Google, Microsoft, and Twitter are used daily by a high proportion of their users and their products are so compelling that many of us struggle to imagine life before they existed. But creating habits is easier said than done. Though I've written extensively about behavior engineering and the importance of habits to the future of the web, few resources give entrepreneurs the tools they need to design and measure user habits. Its not that these techniques dont exist -- in fact, theyre quite familiar to people in all the companies named above. However, to the new entrepreneur, they largely remain a mystery.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/XFNAl82VW_Q/

Share this article:    Share on Facebook
View Full Article

Techcrunch

TechCrunch is a leading technology blog, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

More About this Source Visit Techcrunch