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April 3, 2012 05:00 pm GMT
White label gamification platform BigDoor has raised $5 million in new funding led by existing investor Foundry Group, bringing BigDoors total funding to $13 million.BigDoor's gamification platform essentially allows online publishers to add game mechanics to web interactions and engagements. BigDoor helps companies build game-like mechanics and loyalty programs into their sites or apps by enabling points, badges, levels, leaderboards, virtual currency and virtual goods.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DRrxgGsJIo0/
Gamification Platform BigDoor Raises $5 Million From Foundry Group
White label gamification platform BigDoor has raised $5 million in new funding led by existing investor Foundry Group, bringing BigDoors total funding to $13 million.BigDoor's gamification platform essentially allows online publishers to add game mechanics to web interactions and engagements. BigDoor helps companies build game-like mechanics and loyalty programs into their sites or apps by enabling points, badges, levels, leaderboards, virtual currency and virtual goods.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DRrxgGsJIo0/
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