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April 2, 2012 09:04 am GMT
Viral channels are slowly and inevitably starting to matter for mobile game developers. For ages, many top developers would try and climb up the charts through a combination of mobile advertising, offer walls, free app promotions or more nefariously, download bots.But as the charts have been become crowded with north of a half-million apps and as Apple has clamped down on less savory means of acquiring users like bots, other ways of getting users are becoming more important.Wooga, which is Europe's biggest social game developer, is an example. Today, the Berlin-based company is saying that it has crossed 11 million downloads, which is respectable considering that the company only really entered the mobile space three months ago when it brought Diamond Dash to iOS.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ooaMQHHbBSY/
Facebooks Mobile Viral Channels Are Working For Wooga, Europes Biggest Social Gaming Company
Viral channels are slowly and inevitably starting to matter for mobile game developers. For ages, many top developers would try and climb up the charts through a combination of mobile advertising, offer walls, free app promotions or more nefariously, download bots.But as the charts have been become crowded with north of a half-million apps and as Apple has clamped down on less savory means of acquiring users like bots, other ways of getting users are becoming more important.Wooga, which is Europe's biggest social game developer, is an example. Today, the Berlin-based company is saying that it has crossed 11 million downloads, which is respectable considering that the company only really entered the mobile space three months ago when it brought Diamond Dash to iOS.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ooaMQHHbBSY/
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