March 27, 2012 08:57 am EDT

Sony gets a Kaz-style kick to its corporate guts, emphasizes its oneness

Kazuo Hirai doesn't officially grab the reins as Sony's CEO and President until April 1st, but in reality he's already at the stirrups. He's making a number of exec-level switches that he hopes will deliver "rapid and optimized decision-making processes as 'One Sony'." His strategy? An inner circle consisting of himself and fellow reformers -- such as CFO Masaru Kato -- who will engage with department heads and, you know, make 'em do stuff faster. Digital imaging, gaming and mobile will be considered pillars of the electronics business and receive more "concentrated" resources as a result. Meanwhile, Kaz will directly oversee the struggling in an effort to turn it around, which means his days of enjoying life and staring out of windows are probably numbered. See the press release for more tectonic detail.

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Sony gets a Kaz-style kick to its corporate guts, emphasizes its oneness originally appeared on Engadget on Tue, 27 Mar 2012 04:57:00 EDT. Please see our terms for use of feeds.

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