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March 27, 2012 05:21 pm GMT

Sony Shakes Things Up Under New CEO, Reorganizes For The Post-PC Era

aiboSony enters a new era April 1st. On that day Kazuo Hirai will replace Sir. Howard Stringer as Sony's president and CEO. The challenges ahead are massive. Sony is facing a financial and organizational calamity. Sony is simply too big and has fallen too far and Hirai is tasked to bring Sony back to glory. Sony just announced a new corporate organization that shows drastic change is underway. Under this strategy, dubbed One Sony, separate Sony divisions will share management, hopefully streamlining decisions and creating a more unified end-user experience that better utilizes Sony's content offering. Sony under Stringer was an unwieldy multi-head beast. Hirai is clearly trying to tighten the reigns. It just might work and it has to work.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/HNInwydG-cM/

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