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March 21, 2012 11:00 pm GMT
When Instagram co-founder Kevin Systrom spoke today at Federated Media's Signal conference, there wasn't much in the way of new infobut the fact that Systrom was at the conference, and the angle he took, suggests that the company is starting to think a little more seriously about its business model.Systrom began his talk by reviewing some of the user numbers that Instagram has already shared it has more than 27 million users. Perhaps even more impressive is the fact that if someone opens Instagram, they're likely to open it eight more times that day. That reach and that engagement should already be pretty appealing to advertisers, especially when paired with Instagram's focus.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/tr3gXuN6e2s/
Kevin Systrom Drops A Few Hints About Instagrams Business Model
When Instagram co-founder Kevin Systrom spoke today at Federated Media's Signal conference, there wasn't much in the way of new infobut the fact that Systrom was at the conference, and the angle he took, suggests that the company is starting to think a little more seriously about its business model.Systrom began his talk by reviewing some of the user numbers that Instagram has already shared it has more than 27 million users. Perhaps even more impressive is the fact that if someone opens Instagram, they're likely to open it eight more times that day. That reach and that engagement should already be pretty appealing to advertisers, especially when paired with Instagram's focus.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/tr3gXuN6e2s/
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