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March 11, 2012 03:50 pm GMT

Walmart Buys Facebook Birthday And Holiday Reminder App Social Calendar

Social CalendarIt looks like retail giant Walmart has made another acquisition. The e-commerce giant has bought Social Calendar, an app on Facebook that allows you to get birthday and holiday reminders by email and SMS, and to post personalized photo cards and other virtual greetings on friends' Facebook Walls on their birthdays.Here's the message posted on Social Calendar's site: Wal-Mart Stores, Inc. ("Walmart") completed its purchase of Newput Corporation's Social Calendar products, services and website. We remain committed to providing the highest level of service that you have come to expect with Social Calendar. Your service with Social Calendar will continue without any interruptions, and you will be notified in the future of any material updates or changes to your service.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/rKSg_Wzfk-Q/

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