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February 27, 2012 07:36 pm GMT
Back in July, PayPal shelled out over $200 million for payments platform Zong, as a way to boost mobile payments technology. As you may know, Zong lets you pay for things, particularly virtual goods online, via direct billing to your mobile phone. According to an announcement made by eBay today, PayPal is looking to make these mobile carrier payments more available for online merchants.According to a blog post from Zong founder and PayPal Mobile VP David Marcus, PayPal is launching an initiative to help increase the usage of carrier payments. One of the main barriers to carrier payments are lofty carrier rates. Wireless carriers have charged roughly 30% to 40% to process transactions made via mobile phone accounts, making it very difficult for mobile payment companies like Zong and competitor Boku to scale beyond virtual goods.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/yZ0lOMhkTws/
Leveraging Zong, PayPal Gets Serious About Mobile Carrier Payments
Back in July, PayPal shelled out over $200 million for payments platform Zong, as a way to boost mobile payments technology. As you may know, Zong lets you pay for things, particularly virtual goods online, via direct billing to your mobile phone. According to an announcement made by eBay today, PayPal is looking to make these mobile carrier payments more available for online merchants.According to a blog post from Zong founder and PayPal Mobile VP David Marcus, PayPal is launching an initiative to help increase the usage of carrier payments. One of the main barriers to carrier payments are lofty carrier rates. Wireless carriers have charged roughly 30% to 40% to process transactions made via mobile phone accounts, making it very difficult for mobile payment companies like Zong and competitor Boku to scale beyond virtual goods.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/yZ0lOMhkTws/
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