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February 23, 2012 12:05 am

Microsoft's Anti-Google Video Campaign

eldavojohn writes "As the presidential race heats up, the smear ads on TV are also increasing. But Microsoft isn't going to site idly by and let the politicians engage in all that song and dance — and Microsoft really does employ both song and dance. Their Youtube channel appears to be slowly transforming from trade show videos and launches into a marketing attack or propaganda campaign that only targets Google (both videos I've watched seemed to have nothing positive about Microsoft in them). Under a month ago, they launched a spoof called GMail man, a creepy guy that flips through all your GMail and serves up super personal ads that are wrong (although they never say if Hotmail engages in targeted marketing). And a few days ago Googlighting shows up to spread fear and uncertainty about Google Docs. Most amusing to this viewer was that I found no such trace of 'Googlighting' on Bing's video service."

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