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February 22, 2012 11:00 pm GMT

Tugg Lets Audiences Choose Whats Playing In Theaters

PrintThere's a new startup called Tugg launching today it's led by Nicolas Gonda, who was a producer on The Tree Of Life, and it promises audience members that they can create their own movie screenings at local theaters.When I asked why theaters would want to do this, Gonda and his co-founder Pablo Gonzalez (they're CEO and COO, respectively) said via email that the idea came from Gonda's work with filmmakers this is supposed to complement existing distribution methods.

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