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February 22, 2012 10:00 pm GMT

(Founder Stories) Warby Parker: Why Should A Pair Of Glasses Cost More Than An iPhone?

Warby Parker Video #1.movIf you've ever shopped for a pair of prescription glasses, you've probably seen first hand how expensive a set can be. Warby Parker's co-founders are right there with you.Both fed-up and puzzled over paying hundreds of dollars for a product that's been around for hundreds of years, theWarby Parkerteam is shaking up the eyewear industry by selling prescription glasses online, at a price tag of just $95 a pair. Two of Warby Parker's co-founders,David GilboaandNeil Blumenthalrecently stopped by TCTV to giveFounder Storieshost,Chris Dixonthe backstory on how the company got started.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/781_8L6Tvdo/

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