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February 21, 2012 10:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/gv21yxMeH3g/
FindTheBest Wants To Personalize Comparison Shopping With AssistMe
Kleiner Perkins-backed comparison shopping platform FindTheBest has been focused on solving a specific problem for the past year: how to help people compare different products and services so that they can quickly figure out which is the best one. And today, the platform is adding data-driven personalization as part of the solution with the launch of a new data-driven feature called AssistMe.Co-founded by DoubleClick founder and former CEO Kevin O'Connor, FindTheBest performs in-depth comparison searches that crawl large amounts of data. For example, the engine can compare colleges and break down comparisons by acceptance rates, SAT scores, tuition, and more. As we're written in the past, the quality of the data theyve gathered from government and other trusted sources, the transparency into how the data is sourced, and the tools available to slice, dice and manipulate it make FindTheBest a compelling destination.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/gv21yxMeH3g/
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