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February 13, 2012 06:24 pm GMT

Pops Raises $1.5M From Mangrove To Sexify Mobile Notifications

popsPops, maker of an application that adds another dimension to the mobile notifications people receive on their Android smartphones, has raised $1.5 million from Mangrove Capital Partners, who were early investors in companies like Skype, Rdio, OpenX, Kupivip.ru, Nimbuzz and Wix.The Pops app basically enables mobile users to customize smartphone alerts, including new email, SMS, Facebook, Twitter, Google+ and whatnot in a more creative way than you're used to.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/0oMuONkP1lM/

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