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January 30, 2012 06:00 pm GMT
After redesigning its iPad app and consolidating the app with its iPhone cousin, travel search company Kayak is updating the UI for its web search portal today. The aim with the redesign is to create a more universal and comprehensive consumer experience across all Kayak platforms: web, mobile web and apps.One of the biggest changes users will see is that there is considerable more white space on the search results page. Kayak is also using bold fonts less often. As co-founder and CTO, Paul English explains to us, the company studies what users are clicking on and realized that putting less information on the page would provide a better user experience for consumers.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/7w7CDNi_BbQ/
Kayak Redesigns Travel Search Portal ; Now Consistent With Mobile UI
After redesigning its iPad app and consolidating the app with its iPhone cousin, travel search company Kayak is updating the UI for its web search portal today. The aim with the redesign is to create a more universal and comprehensive consumer experience across all Kayak platforms: web, mobile web and apps.One of the biggest changes users will see is that there is considerable more white space on the search results page. Kayak is also using bold fonts less often. As co-founder and CTO, Paul English explains to us, the company studies what users are clicking on and realized that putting less information on the page would provide a better user experience for consumers.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/7w7CDNi_BbQ/
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