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January 18, 2012 04:30 am GMT

Facebook In Brazil: A Big Ending To 2011 Finally Pushes It Past Orkut

Screen Shot 2012-01-17 at 3.26.45 PMFirst there were the stories about Facebook taking over your college campus, then it was your high school or workplace, then your country... now the stories are starting to be about how Facebook has used up all the new users and only has engagement left to gain. But that's in older markets like the US. The company is still growing worldwide every month on its way to a billion users, and it's because of places like Brazil.In 2011, according to a new study out from leading web measurement firm comScore, Facebook added nearly 24 million new users in the country. In December it pushed past incumbent Orkut to reach 36.1 million monthly uniques. The Google-owned social network isn't seeing any drop-off, though, in contrast to US incumbentMySpace's fate-- and in contrast to India, Orkut's other big market that waslost to Facebook years ago. Instead, Orkut just grew slowly from 32.7 million to 34.4 million in Brazil during the year.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ZFxOQx0_pzY/

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