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December 21, 2011 08:38 am GMT

How To Found, Grow, and Sell A Social Good Startup (TCTV)

GamesThatGive PlayMost entrepreneurs found companies to solve a problem. Adam Archer founded GamesThatGive to save the world. Archer left Apple in 2008 to backpack across the world, and along the way he was inspired to start the company. GamesThatGive builds social games where users earn money for charity by playing thanks to sponsorships from major brands. It raised a little over $1 million dollars before selling to Facebook Page management platform Vitrue earlier this year.Watch as we talk to Archer about the challenges and advantages of starting a social good company, and how one can make a difference in the world and still turn a profit.

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