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December 15, 2011 07:35 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/8sa__-bVt5M/
Acer To Cut Product Lines By Two Thirds In 2012, Bet Heavily On Ultrabooks
Acer is in a bit of trouble. The company saw two consecutive quarters of net losses. Sales in the third quarter were up slightly from earlier in the year but still trailed year-over-year numbers by 30%. Things aren't looking good for the house of Acer/Gateway/Packard Bell.The company's acting CEO, J.T. Wang, is a man with a plan. In an attempt to realign the company, he is going to cut two-thirds of the company's vast product line up from current levels. It's a drastic move considering the sheer amount of pink slips the company will hand out. In the United States market alone, Acer currently sells 101 individual notebook, netbook and chromebook SKUs. The company's desktop, peripheral, and accessory lines are just as deep. Acer's acting CEO wants to trim the fat and make things a bit more simple (and cost-effective).Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/8sa__-bVt5M/
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